Privacy policy

Who we are

This website is a platform where, I, Elena Kataeva, share and license my artwork with others by way of watercolor clipart.

Our website address is:

What personal information do we collect from the people that visit our website?

We collect your information from you when you place an order, request access to the Freebie page and subscribe to my email newsletter or fill out the contact form.

At most points of contact, you will be sharing your name and email address with us.

Without prejudice to the rest of this Privacy Policy, any of the information we collect from you is used in one or more of the following ways:

  • To process transactions & for record keeping of licensees

We use your information to complete transactions that your have requested, such as deliver the desired files to you, to email you the order invoice, and to serve you well.

  • To personalise & optimise your experience on the website by showing you information and designs that you might find more relevant or interesting
  • To improve customer service
    We may use your information to help you with your support queries.
  • To send email updates
    If you opt in to receive email updates from us either using a subscription form or while making a purchase, then you will receive updates from us regarding new designs on the website, sales & promos, and other such information. You have the ability to unsubscribe from the email list by hitting the “Unsubcribe” link which appears at the footer of every email that goes out from us.
Contact form

When you use the Contact Form on the Contacts page, we do not store or refer to the data there, except insofar as we need it to respond to your message and serve you effectively.

When you use the Subscribe Newsletter form at any point on this website, the name & email address you provide is stored with my Email Marketing Software – ConvertKit. You can refer to their Privacy Policy here:

Cookie Policy

This site uses cookies – small text files that are placed on your machine to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymised tracking data to third party applications like Google Analytics. As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

Shop: What we collect and store

While you visit our site, we’ll track:

  • Products you’ve viewed: we’ll use this to, for example, show you products you’ve recently viewed
  • Location, IP address and browser type: we’ll use this for purposes like estimating whether you can purchase from the shop

We’ll also use cookies to keep track of cart contents while you’re browsing our site.

When you purchase from us, we’ll ask you to provide information including your name,  email address, payment details. We’ll use this information for purposes, such as, to:

  • Send you information about your account and order
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Improve our store offerings
  • Send you marketing messages via our email newsletter, if you choose to receive them

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. This includes your name, email address and billing and shipping addresses.

What we share with others

We share information with third parties who help us provide our orders and store services to you.


We accept payments through 2Chekout. When processing payments, some of your data will be passed to 2Checkout, including information required to process or support the payment, such as the purchase total and billing information.

Please see the 2Chekout Privacy Policy for more details.

Microsoft Clarity

This website uses Microsoft Clarity. You can refer to their privacy policy here:

How long we retain your data

If you purchase something from our shop, we keep the order invoice and associated Order Information indefinitely. We are required to keep this information indefinitely in order to maintain a record of the proper licensees of the artwork here – as we grant perpetual use licenses. We use this information to also check compliance with the license terms from time to time.

What rights you have over your data

You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Changes to Privacy Policy

Please note that we may change this Privacy Policy in the future, at our sole discretion. We may modify this Policy at any time, and all modifications will be effective immediately upon our posting of the modifications on this website. Please check back from time to time to review our Privacy Policy.

Contact information

You can contact me here.

This policy was last updated on March 9, 2022.